mercoledì, marzo 08, 2006

Joshua Davis: the Bad Boy of Web Design

A colleague is always sending along great articles. Today is no exception!

*

Joshua Davis: Bad boy of web design creates generative composition ­machines and brings something new to the Net.

“Davis' personal sites, like PrayStation, once upon a forest, and the design community site Dreamless, built his rock star rep… and today …(Davis) has become the badass artiste mainstream America turns to for edgy branding.”

Davis is writing software for BMW that will generate 1,500 prints, each unique, inspired by the Z4's colors and lines. It's a clever twist on an artist's standard process of producing a batch of lithographs of a particular work. In this age of mass customization, Davis is saying, why not make every item an original? And who cares if a machine - not the artist - actually made the changes between prints 213 and 214”

*

Read the full Wired article here.